In the Greater Cincinnati area and Ohio’s rapidly evolving cannabis market, national chains had moved in quickly. They opened stores, pushed products, and chased volume. But what they often missed was what mattered most: connection, education, and a real understanding of the people they served.
Uplift was built to do things differently.
Proudly Ohio-owned and operated, Uplift is not just another dispensary—it’s a local business created with purpose. From the beginning, the focus has been on building trust rather than just making sales. The company offers expert guidance, top-quality products, and a customer experience shaped by the values of the community.
“As an independent, locally owned dispensary, we’re not answering to out-of-state stakeholders—we’re answering to the communities we serve. That gives us the ability to innovate quickly, connect authentically, and always put people first,” says Courtney Pavlak, VP of Operations at Uplift.
Community Connection Over Corporate Expansion
While others scale quickly to please investors, Uplift invests in something different: trust, relationships, and community. Its ownership team lives in the same cities it serves, and its decisions reflect that. From partnering with Ohio growers to hiring local staff and supporting nearby nonprofits, the company’s impact stays where it matters most—the communities that made it possible.
Uplift also makes an intentional effort to hire from the communities it serves and to source from Ohio-based growers whenever possible. This keeps jobs, investment, and impact local—strengthening the same neighborhoods that support its growth.
This independence gives Uplift a distinct advantage: the ability to innovate faster, personalize service more deeply, and respond quickly to changes in the market or community. When adult-use legalization expanded, many dispensaries stumbled trying to serve two markets. Uplift adapted with care, preserving priority access for medical patients while welcoming new adult-use customers with a thoughtful, education-first approach. The result was a 160 percent increase in its customer base within 90 days—all while retaining over 90 percent of existing medical patients.
Where Education and Empathy Meet
For first-time cannabis consumers, entering a dispensary can be intimidating. Uplift understands that. Its staff is highly educated in product knowledge and treats every customer with compassion. Budtenders act more as guides than salespeople, asking reflective questions and explaining everything—from terpenes to dosing—in easy-to-understand, approachable language. The company also uses in-store iPad menus and patient-style counseling to help turn confusion into confidence.
This approach has proven successful. Customers leave feeling educated—not overwhelmed—which turns curiosity into loyalty.
The Kindness Project and a Dispensary Built for Ohio
What truly sets Uplift apart is its belief that a cannabis business should do more than just serve customers—it should serve the community. Through its initiative, The Kindness Project, Uplift donates to both national and local charities. It has partnered with Habitat for Humanity, Toys for Tots, and EmPath for Autism, and has organized sensory toy drives, hurricane relief donations, and Ohio River cleanups.
These are not marketing campaigns; they are an extension of Uplift’s core values— staying small enough to care and strong enough to act.
In a market where many dispensaries feel interchangeable, Uplift remains true to its roots: serving Ohio communities with purpose and pride. This isn’t a chain chasing scale—it’s a local business focused on people, built by neighbors who live where they work and give where it counts.
At Uplift, cannabis is not corporate—its personal.
Uplift was built to do things differently.
Proudly Ohio-owned and operated, Uplift is not just another dispensary—it’s a local business created with purpose. From the beginning, the focus has been on building trust rather than just making sales. The company offers expert guidance, top-quality products, and a customer experience shaped by the values of the community.
“As an independent, locally owned dispensary, we’re not answering to out-of-state stakeholders—we’re answering to the communities we serve. That gives us the ability to innovate quickly, connect authentically, and always put people first,” says Courtney Pavlak, VP of Operations at Uplift.
Community Connection Over Corporate Expansion
While others scale quickly to please investors, Uplift invests in something different: trust, relationships, and community. Its ownership team lives in the same cities it serves, and its decisions reflect that. From partnering with Ohio growers to hiring local staff and supporting nearby nonprofits, the company’s impact stays where it matters most—the communities that made it possible.
Uplift also makes an intentional effort to hire from the communities it serves and to source from Ohio-based growers whenever possible. This keeps jobs, investment, and impact local—strengthening the same neighborhoods that support its growth.
-
As an independent, locally owned dispensary, we’re not answering to out-of-state stakeholders—we’re answering to the communities we serve. That gives us the ability to innovate quickly, connect Courtney Pavlak, authentically, and always put people first
This independence gives Uplift a distinct advantage: the ability to innovate faster, personalize service more deeply, and respond quickly to changes in the market or community. When adult-use legalization expanded, many dispensaries stumbled trying to serve two markets. Uplift adapted with care, preserving priority access for medical patients while welcoming new adult-use customers with a thoughtful, education-first approach. The result was a 160 percent increase in its customer base within 90 days—all while retaining over 90 percent of existing medical patients.
Where Education and Empathy Meet
For first-time cannabis consumers, entering a dispensary can be intimidating. Uplift understands that. Its staff is highly educated in product knowledge and treats every customer with compassion. Budtenders act more as guides than salespeople, asking reflective questions and explaining everything—from terpenes to dosing—in easy-to-understand, approachable language. The company also uses in-store iPad menus and patient-style counseling to help turn confusion into confidence.
This approach has proven successful. Customers leave feeling educated—not overwhelmed—which turns curiosity into loyalty.
The Kindness Project and a Dispensary Built for Ohio
What truly sets Uplift apart is its belief that a cannabis business should do more than just serve customers—it should serve the community. Through its initiative, The Kindness Project, Uplift donates to both national and local charities. It has partnered with Habitat for Humanity, Toys for Tots, and EmPath for Autism, and has organized sensory toy drives, hurricane relief donations, and Ohio River cleanups.
These are not marketing campaigns; they are an extension of Uplift’s core values— staying small enough to care and strong enough to act.
In a market where many dispensaries feel interchangeable, Uplift remains true to its roots: serving Ohio communities with purpose and pride. This isn’t a chain chasing scale—it’s a local business focused on people, built by neighbors who live where they work and give where it counts.
At Uplift, cannabis is not corporate—its personal.
Thank you for Subscribing to Cannabis Business Insights Weekly Brief
