9cannabisbusinessinsights.comMARCH - MAY 20249Should I partner with a platform like Uber Eats that enables me to connect with delivery people? For others, delivery is a given, and the questions are on efficiency and scalability. How can I make the economics of delivery work for my business in the long run? And even more, are focused on growth. How can I use data and insights from a third party platform to develop entirely new revenue streams?Our team at Uber Eats sees strategic partnerships at every level.To begin with, we strive to be a technology partner who makes doing business easier--connecting a restaurant's kitchen with the homes of the 111 million monthly active users on the Uber platform around the world. When restaurants decide to work with us, many are active on the platform and sending out their first orders in under ten days--increasing incremental sales from day one. And when you join the Uber Eats platform, you can connect to a network of independent delivery people or use your own, customizing the experience to the needs of your business.Once on Uber Eats, restaurants benefit from an array of offerings that help to reach new customers. For example, operators can create, target, and track their in-app promotions to stand out from the crowd, like offers of $5 off $20 or free drinks with orders over a certain size. We've even worked closely with restaurants developing their strategy of native applications to reach their customers on their terms--for example, Uber Eats powers the delivery of sweet green salads across the United States.But we also speak to restaurants who tell us they've got delivery figured out. They're up and running, they're optimized, and they are looking to the future and asking how to leverage technology like Uber's to grow. They want to unlock new value--and we're here to help in many ways.Uber Eats partners with restaurants like this every day to use insights from our platform to answer this question and more. One way is with virtual restaurants, which leverage Uber Eats technology and insights to identify selection gaps between supply and demand. We work with our restaurant partners to fill those gaps by helping them spin up new, delivery-only, menus out of their existing kitchens. In these virtual restaurants, sushi becomes a poke bowl for delivery, and pizza becomes calzones. On average, Uber Eats restaurant partners with a virtual restaurant see sales increases of over 50%. We may work in technology, but we're all foodies at Uber Eats--and care for quality and hospitality is baked into the ways we think about working with our partners. As a consumer technology platform, we're customer-obsessed. And what our users care most about is the food from the restaurants they love. By putting restaurants first and being partners in an increasingly tech-heavy food world, we satisfy the cravings of both. The starting point of our commitment to partnership is meeting each restaurant owner-operator where they are--whether large quick-service chains or family-owned single locations--answering their questions and providing solutions to meet the unique needs of their businesses
< Page 8 | Page 10 >